Sugar-free Power was actually my introduction to Rip Its and fucked up energy drinks in general. The can caught my eye from a Dollar Tree shelf for its Y2K- adjacent design and immediately after tasting I was hooked.

On the nose it tastes like a harsh, artificial soda. But with no definite flavor it's no more upsetting than sparkling water with a bitter aftertaste. The carbonation gives it a fine, velvety texture. Its price point is unbeatable, unapproachable, un-dethroneable by anyone else: at $1.25 there is no cheaper energy drink that can send you 0 to 100 so quick. It has only 160mg of caffeine, same as a Rockstar, but it gets me so much more wired.